Writing « The Mightier Pen's Blog

Posts Tagged 'Writing'

Definitely An Article About The Definite Article

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So let’s have another look at getting rid of the definite article then.

The other day I wrote about an interesting challenge with which I was presented – to write three versions of an article, with each individual sentence fully interchangeable with the other two articles, and each version of each sentence 100% unique.

I explained that creating wholly unique sentences with identical meaning and comparative length presented slightly more of a challenge than I anticipated. The problem was not so much that the major words ...

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Challenge Your Writing Skills – Kill The Definite Article

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The definite article – a word that can hardly be referred to without including it within its own introduction. For those not so familiar with English grammar – I am talking about that innocuous, but oh so prevalent word – ‘the’.

Why am I thinking about this little word? Well, it all started with a special request I received from one of my clients…

The task was to rewrite each sentence of an article twice more, so that each sentence could be interchanged with ...

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Why Writers Won’t Write But Have Very Clean Homes

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Why are writers generally so bad at writing?

I’m not suggesting that most writers can’t write – but that most writers find it incredibly difficult to start the writing process. If you’re a writer, you’ll almost certainly know what I mean. It’s not that we dislike writing, far from it – we love the writing process. It’s just getting started that seems to be the most difficult thing to accomplish for almost all writers.

It just seems that there are so many ...

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Writing Sales Content… Without A Blue Elephant?

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Do you know the secret to writing killer sales content, guaranteed to get you noticed?

So you have the most ingenious, most desirable, best designed product the world has ever seen? But at the moment, unfortunately, you’re the only person in the world who knows about it.

How are you going to get the message out? Obviously you have decided that you will need to advertise, and adverts need words. How many sales pages have you seen posted on the web that ...

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Why Customers Might Be Important When Writing Product Descriptions

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Product descriptions are not shopping lists.

This might appear to be a fairly obvious statement to many, but a remarkable number of product descriptions, for anything from mobile phones to software, are written as though simply bombarding the customer with a huge list of features will result in them meekly giving in to the insurmountable pressure of evidence.

To write a good product description it is important to approach the project from the point of view of your prospective customer. Too often ...

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Article Services – Common Mythunderstandings

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A quick search on Google for article services came up with nearly half a million results, and looking up articles produced over a billion results in less than tenth of a second.

That’s pretty impressive – but why are articles, and article services, such hot business at the moment? The truth is, that if you’re asking that question, you’re almost certainly in need of cashing in on the internet of today, rather than the tired old ways people used to try ...

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Google’s LSI – Helping Writers Write For Real Audiences

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I am constantly astonished at the number of companies and organisations who ask me to write SEO web content and Google optimized articles, with a minimum keyword density of 3%, preferably up to around 5%.

It seems that many of these companies are trying to be helpful, by passing on the ‘expert’ advice they have gained from SEO advisors and freelance writers out to make quick cash.

As I point out to these prospective clients, a keyword density of even 2% will ...

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Time To Kill The Mighty & Wonderful Adjective?

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As an enthusiastic writer I have many books written by professional writers and authors, giving their views on how the job should be done. One suggestion I read a little whileback is that a budding writer should attempt to do away with adjectives.

Apparently, adjectives are a lazy way of writing, and are a clear indication of an amateur writer trying to make his prose more flowery and impressive.

There may be some truth in this, but simply because I am right ...

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