keywords « The Mightier Pen's Blog

Posts Tagged 'keywords'

LSI – It’s About Language, Not Semantics

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I had an odd request recently from someone who claimed to be an SEO expert, and wanted me to write some articles for him.

He apparently knew all about Google’s Latent Semantic Indexing (LSI), and as a result had kindly produced his key phrase, along with several direct equivalent phrases.

I can’t tell you exactly what they were of course, but if you imagine an office chair being described as office seating, office chairs, office stools, and so forth you might get ...

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Google’s SEO Advice On Title Tags

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Does your website have unique titles for every page?

If not, then the chances are you’re losing out on a significant number of visitors, and as you’re also flying in the face of Google’s SEO advice, your site’s ranking in the search results is likely to be a lot lower than you’d like it to be.

If you create your website using a template, with each page either copied and pasted, with the content edited later, or even dynamically generated through a ...

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The Truth About The Keywords Meta Tag (Or How To Confuse Your SEO Expert)

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To meta tag, or not to meta tag – that is the question. Whether ’tis nobler in the mind to suffer the slings and arrows of outrageous search results positions, or take arms against a sea of competitors and by outranking, beat them to page 1 of Google.

Unfortunately, it seems that there is huge division when it comes to one specific meta tag – the keyword meta tag. A brief search on the internet reveals a wealth of SEO ‘experts’ ...

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The Most Forgotten Website Ranking Optimization

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You shouldn’t really have to think about. But what is the most important kind of optimization which you should employ in your websites, and into website content?

All too often I see websites and articles stuffed with keywords and key phrases, semantic language strewn throughout each clause, with barely pause for breath. Surprisingly these do often work their way up the search engine results, but they’re missing a trick.

Ask yourself this – is it more important to entice a thousand visitors ...

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SEO Emails – What Google Has To Say

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Did you know that some ‘SEO’ experts have offered to help Google improve its own search results position?

If you have a website, the chances are that you have received ‘out of the blue’ emails from self-styled SEO experts advising you that they have looked at your website, and think they can help you.

Often they’re fairly complimentary about your website, saying that they liked it, and thought it deserved more attention. They’ll even suggest that they have already spent time checking ...

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Writing Sales Content… Without A Blue Elephant?

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Do you know the secret to writing killer sales content, guaranteed to get you noticed?

So you have the most ingenious, most desirable, best designed product the world has ever seen? But at the moment, unfortunately, you’re the only person in the world who knows about it.

How are you going to get the message out? Obviously you have decided that you will need to advertise, and adverts need words. How many sales pages have you seen posted on the web that ...

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Guaranteed SEO Ranking? Be Warned…

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This morning I had another of those junk emails come through from an SEO company offering to ‘guarantee’ my website being at the top of Google’s search results, for a mere $3,000!

I imagine that there must be some people who really believe this is possible, and even that it represents good value for money, but that certainly isn’t me.

However, I was intrigued by the sheer gall of a company offering such a guarantee in exchange for such a huge sum ...

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Google’s LSI – Helping Writers Write For Real Audiences

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I am constantly astonished at the number of companies and organisations who ask me to write SEO web content and Google optimized articles, with a minimum keyword density of 3%, preferably up to around 5%.

It seems that many of these companies are trying to be helpful, by passing on the ‘expert’ advice they have gained from SEO advisors and freelance writers out to make quick cash.

As I point out to these prospective clients, a keyword density of even 2% will ...

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