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It’s Apparent That It’s Obviously Clear, Of Course

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It irks me somewhat when I come across a writer whose vocabulary is frequented by words such as ‘obviously’, ‘clearly’, and the phrase ‘of course’. If it’s so flippin’ obvious, why say it?

If I am reading an informative article or blog post then it’s quite good to be treated with a modicum of respect. Including the word ‘obviously’ or one of its delinquent cohorts tends to be for one of three reasons.

Such words are frequently included simply because the writer ...

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Why You Should Never Dangle Your Modifier In Polite Company

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Why You Should Never Dangle Your Modifier In Polite Company“Dropping through the letterbox with a dull thud I picked up the morning post. Sighing deeply the bills dropped into the bin as usual. Having been burnt to a crisp I threw the toast in on top of them.”

As a gentleman I was always taught to avoid encounters which could result in ...

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The Difference Between Reading, Proofreading And Editing

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The Difference Between Reading, Proofreading And EditingBack in the days when I worked as an English teacher, if I had been given a pound for every time I had to hand back a piece of writing to a student saying ‘read it first!’, well, I’d have had trouble holding my trousers up the pockets would have been so full. Which would have been distracting.

The ...

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Nauseating Anxiety – Two Grammatical Mistakes Almost Everyone Makes

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Before I became a full time writer I used to be a teacher. I taught English at a number of secondary schools and colleges across the UK, and have always had a love of words and language. I was brought up to respect language and grammar. I can still recall being around 10 years old and being severely reprimanded by my mother for using the noun ‘fun’ as an adjective – no tea until I corrected the grammar of my ...

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Writing Advice – What On Earth Do They Mean By ‘Show, Don’t Tell’?

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Just when you think you’re getting the hang of this writing lark, some bright spark looks at your hard crafted piece of literature, still moist from the blood, sweat and tears, and mutters something unequivocally unhelpful such as ‘you know, you really should try to show, rather than tell.’

Excuse me? Show, don’t tell? But look, I’m telling you a story, aren’t I? How do I tell a story if I’m not allowed to tell? How do I show you a ...

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How Prepared Are You For Google’s Next Update? Life After Penguins…

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First there was an invasion of pandas, and more recently we have been battling penguins. Google’s raft of algorithmic updates over the last year or so have not only been very effectively weeding out the poor quality content which has been saturating the search results for far too long, but it seems they have also been obsessed with animals beginning with the letter P.

I can only assume that in the next few months we are going to be facing an ...

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4

What Speed Do You Read?

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A good book is hard to put down. But if you’re enjoying it on an eReader you eventually have to break and recharge. How many pages can you get through before your battery runs out? How fast can you read classics like The Lord of the Rings or War and Peace? Check your reading speed on this fun interactive infographic and compare it to the national average.

ereader test
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A Guide To Using The Active Voice Rather Than The Passive Voice

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A little boy kissing a little girlOne of the things which you should avoid when creating content for websites, writing blog posts or developing any other web content is the passive voice. It’s often been said that the passive voice is weak, and research suggests that some people find it harder to understand than the active voice.

But whilst the recommendation is to write in the ...

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Why A Good SEO Article Should Be More Like A Wagon Wheel

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Why A Good SEO Article Should Be More Like A Wagon WheelI like Wagon Wheels. You know what I’m talking about don’t you? Those delightfully huge biscuits with a marshmallow layer, and then covered in chocolate. Too large to dunk, but definitely one to grab from the plate when it comes round.

Whilst enjoying a quick Wagon Wheel moment earlier I ...

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How SEO Article Writing Has Come Full Circle By Moving Forwards

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As the online world becomes increasingly social, with Google now indexing Facebook content, personalising results, analysing traffic from social media platforms and taking visitor behaviour into consideration it’s important to be aware of how this all affects SEO article writing.

In the past it was very much the case that most article writers were producing content predominantly aimed at the search engines. This involved creating content which included an abundance of keywords, the aim of which was to appeal to silicon ...

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